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Here are some of the trends in the Android market:
Technical aspect
Hardware performance improvement: With the increasing demand for automotive intelligence, the hardware performance of Android cars will continue to improve. For example, processors will be more powerful and able to support more complex software and applications. Memory and storage capacity will also continue to increase to meet the needs of users for multitasking and mass data storage.
Display technology innovation: In-vehicle display technology is evolving rapidly, from traditional mechanical dashboards to full LCD displays to more advanced and diverse screen technologies. Such as the large special-shaped in-car integrated display, intelligent transparent OLED touch screen, etc., will be more and more applied to the car, providing users with a clearer and richer visual experience.
Intelligent driving function integration: With the openness of the Android system and strong ecological support, more and more intelligent driving functions will be integrated into the Android car. ADAS functions such as automatic parking, lane keeping, and traffic warning will continue to be upgraded and improved to provide users with a safer and more convenient driving experience.
Software and applications
Application ecology enrichment: Android car will continue to use Android's huge application ecology to enrich the types of on-board applications. In addition to traditional navigation, music, radio and other applications, video conferencing, online office, games and other applications will gradually become popular to meet the diversified needs of users in the car.
Personalized user experience: The future Android car will support more personalized Settings, users can customize the car's interface layout, theme style, application arrangement, etc., according to their preferences, to create a unique driving environment.
Software update and iteration acceleration: In order to maintain the stability and security of the system, as well as provide a better user experience, the software update and iteration speed of Android Car will be accelerated. Automakers and software developers will pay more attention to user feedback, timely bug fixes and optimized features.
Market and industry
Market size continues to grow: With the development of new energy vehicles and intelligent driving vehicles, the demand for in-vehicle displays has increased significantly. From January to November 2023, the total number of standard displays of various sizes for passenger cars in the Chinese market reached 31.063,800, an increase of 21.22%. In the next few years, the Android car market will continue to grow.
Industry competition intensifies: automobile manufacturers, technology companies, Internet companies, etc., have been involved in the Android car market, and the market competition will become increasingly fierce. In order to stand out in the competition, enterprises will continue to increase research and development investment, improve product quality and service level.
Coordinated development of the industrial chain: The development of the Android market will drive the coordinated development of the entire industrial chain, including chip manufacturers, display manufacturers, software developers, content providers, etc. All parties will strengthen cooperation to jointly promote the innovation of Android car technology and the prosperity of the market.
Security and privacy
Enhanced security performance: Car manufacturers and software developers will pay more attention to the security performance of Android cars, and take a variety of security measures, such as encrypted communication, identity authentication, vulnerability repair, etc., to prevent vehicles from being hacked and user information leaks.
Enhanced privacy protection: With the increasing concern of users about privacy protection, Android car will strengthen the protection of user privacy. For example, when user data is collected and used, users will be more clearly informed of the purpose of the data and their consent will be obtained.